Job Description

The Company is one of North America’s leading sales and marketing agencies specializing in outsourced sales, merchandising, category management and marketing services to manufacturers, suppliers and producers of food products and consumer packaged goods. The Company services a variety of trade channels including grocery, mass merchandise, specialty, convenience, drug, dollar, club, hardware, consumer electronics and home centers. We bridge the gap between manufacturers and retailers, providing consumers access to the best products available in the marketplace today.

Job Duty

• Partner with Business Management team, Clients, and eCommerce companies to help deliver strong sales growth and excellent customer support:
• Marketing Services
• Develop strategies based on Client’s goals
• Manage and optimize Clients’ campaigns to maximize sales
• Create brand pages/stores
• Content Management
• Build enhanced content pages that showcase competitive differentiation and cross-promotional opportunities
• Promotions Management
• Help execute marketing promotions, online coupons, promo codes, etc.
• Report back on key promotional metrics with clients
• Keyword Optimizations
• Create best-in-class catalog pages with a focus on SEO (titles, bullet points, product description, hidden keywords)
• Additional responsibilities
• Manage promotional budgets for multiple clients (20+)
• Manage, coach, lead, and develop Digital Coordinators and Digital Marketing Specialists
• Optimize product sales potential through meaningful content and images
• Correspond and consult with clients via email, phone calls, in-person meetings, and reports to improve and/or maintain performance

Supervisory Responsibilities

Direct Reports

- Hires, retains, trains, coaches, guides, directs, and develops direct reports using company-wide processes, tools and resources

Indirect Reports

- May delegate work of others and provide guidance, direction and mentoring to indirect reports

Travel and/or Driving Requirements

- Travel and Driving are not essential duties or functions of this job but may be required

Minimum Qualifications

The following are the minimum job-related qualifications which an individual needs in order to successfully perform the essential duties and responsibilities of the job

Education Level: (Required):    Bachelor's Degree or equivalent experience             

Field of Study/Area of Experience: Digital Marketing

8+ Years of experience in related field

Skills, Knowledge and Abilities

• Excellent Written & Verbal Communication Skills
• Research & Analysing Skills
• Well Organized, Detail Oriented, & able to Handle Fast Paced Work Environment
• Ability to Work Independently & Prioritize with minimal supervision, in order to Meet Deadlines
• Ability to Visualize & Plan Objectives & Goals Strategically
• Track Record of Building & Maintaining Customer/Client Relationships
• Basic Computer Skills, including Microsoft Word, PowerPoint, Excel, Access, Outlook, & web browsers
• Experience using G-Suite is a plus

Environmental & Physical Requirements

Office / Sedentary Requirements

Incumbent must be able to perform the essential functions of the job.  Work is performed primarily in an office environment. Typically requires the ability to sit for extended periods of time (66%+ each day), ability to hear the telephone, ability to enter data on a computer and may also require the ability to lift up to 10 pounds.

Job duties include additional responsibilities as assigned by one’s supervisor or other manager related to the position/department. This job description is meant to describe the general nature and level of work being performed; it is not intended to be construed as an exhaustive list of all responsibilities, duties and skills required for the position. The Company reserves the right at any time with or without notice to alter or change job responsibilities, reassign or transfer job position or assign additional job responsibilities, subject to applicable law.  The Company shall provide reasonable accommodations of known disabilities to enable a qualified applicant or employee to apply for employment, perform the essential functions of the job, or enjoy the benefits and privileges of employment as required by the law.

Any estimate, schedule, or guideline provided to associates in this job description or elsewhere in connection with their jobs is only intended to help describe job duties and for planning purposes.  Regardless of any such estimate, schedule, or guideline, associates must always record all time worked for our company (which includes but is not limited to on-site work time in an assigned store, office, or other work location; required waiting time; administrative time; and work-related travel time).